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Services Marketing : Integrating Customer Focus Across The Firm

"Zeithmal, Valarie, Bitner, Mary Jo, Gremler, Dwayne D. "

Services Marketing : Integrating Customer Focus Across The Firm - 4th Ed - New Delhi Tata Mc-Graw-Hill 2008 - "xxix,743 "

JAYA NIKHADE

ISBN: 978-0-07-066007-6

Subjects--Uniform Titles:
Services Marketing : Integrating Customer Focus Across The Firm

Subjects--Topical Terms:
Services Marketing

Dewey Class. No.: 658.8 / 6949

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