000 01166nam a2200265Ia 4500
008 100315s9999 xx 000 0 und d
020 _a81-224-1947-X 
040 _cENGLISH 
082 _b6252 
_a658.834 
100 _a"Khan, Matin "
245 _aConsumer Behaviour & Advertising Management
260 _aNew Delhi 
_bNew Age International  
_c2007 
300 _a"xv,374  "
365 _eRupees 
_d
_b175.50 
366 _f10 
505 _gVinayak Gonjare 
520 _aIncluding Index 
530 _bBharat Grahak(BG)-(Book Plaza) 700-A/12-09-2007 
_a700-A/12-09-2007 
536 _a01/04/2007-31/03/2008 
620 _a"Consumer Behaviour, , Innovation, Evalution , Information processing, Decision making Process, E-consumer behaviour, Procss of advertising , Consumer Research , Case Studies On Consumer, Buyers, organizational Buying, Model of Consumer Behaviour Behaviour, Role of advertising, Ethical & Social Issue in advertising "
630 _aConsumer Behaviour & Advertising Management
650 _a"Consumer Behavior, Advertising "
730 _aConsumer Behaviour & Advertising Management
942 _cBOOK
999 _c480987
_d480984