000 00836nam a2200229Ia 4500
008 100315s9999 xx 000 0 und d
020 _a0130213748 
040 _cENGLISH 
082 _b3850 
_a658.8 
100 _a"Lovelock, Christopher H., Wright, Lauren K. "
245 _aPrinciple of Service marketing & Management
260 _aLondon 
_bPrentice Hall  
_c1999 
300 _a414p. 
365 _eRupees 
_d
_b1113.00 
366 _f
505 _gTushar Jadhav 
620 _a"Understanding Services, Creating Value Through Services, Service Marketing Strategy,Integrating Marketing with Operations & Human Resource Management "
630 _aPrinciple of Service marketing & Management
650 _aService Marketing 
730 _aPrinciple of Service marketing & Management
942 _cBOOK
999 _c478585
_d478582