TY - BOOK AU - Kale N.G.; Ahmed Mehtab TI - Marketing management (for 2nd year, 3rd sem. BMS)2nd rev. edn PB - Vipul, Mumbai KW - Marketing management (for 2nd year, 3rd sem. BMS)2nd rev. edn KW - B.M.S N2 - B.M.S ER -