TY  - BOOK
AU  - Sumathi S. and Sarvanavel P.
TI  - Marketing reserch amd consumer behaviour
PY  - 2003///
PB  - Vikas pub.N.D.
KW  - Marketing reserch amd consumer behaviour
KW  - Commerce
N2  - Commerce; UGC X PLAN (2002-2004)
ER  -