TY - BOOK AU - "Keller , Kevin Lane " TI - Best Practice Cases in Branding : Lessons from the World's Strongest Brands SN - 978-81-317-2115-5  U1 - 658.827  PY - 2009///  PB - Pearson Prentice Hall   KW - Best Practice Cases in Branding : Lessons from the World's Strongest Brands KW - Branding  N1 - Jaya Nikhade ; BG (Shubham Books) 1088/22-10-2009 ; 1088/22-10-2009  ER -