TY  - BOOK
AU  - "Fleur, Melvin L. De, Rokeach, Sandra Ball "
TI  - Theories of Mass Communication
SN  - 0-582-28017-6 
U1  - 302.2  
PY  - 1975/// 
CY  - NEW DELHI 
PB  - LONGMAN  
KW  - Theories of Mass Communication
KW  - COMMUNICATION 
N1  - Jaya Nikhade ; Donated By RBI Library  
ER  -