TY - BOOK AU - "Ellis, Len, Sethi, Rajat " TI - Preemptive CRM : Retaining Customers when Competition Emulates ( CD- ROM ) U1 - 658.812  PY - 2005///  CY - New Delhi  PB - Excel Multimedia / AIMA   KW - Preemptive CRM : Retaining Customers when Competition Emulates ( CD- ROM ) N1 - Vinayak Gonjare ; Bharat Grahak(BG)-(Dharma Enterprises) 1344/04-01-2008 ; 1344/04-01-2008  ER -