TY  - BOOK
AU  - "Khan, Matin "
TI  - Consumer Behaviour & Advertising Management
SN  - 81-224-1947-X 
U1  - 658.834  
PY  - 2007/// 
CY  - New Delhi 
PB  - New Age International  
KW  - Consumer Behaviour & Advertising Management
KW  - "Consumer Behavior, Advertising "
N1  - Vinayak Gonjare ; Bharat Grahak(BG)-(Book Plaza) 700-A/12-09-2007 ; 700-A/12-09-2007 
N2  - Including Index 
ER  -