TY  - BOOK
AU  - "Wheelen, Thomas L., Hunger, David J., Rangarajan, Krish "
TI  - Concepts in Strategic Management and Business Policy
SN  - 81-7758-191-0 
U1  - 658.4012  
PY  - 2006/// 
CY  - Delhi 
PB  - Dorling Kindersley/ Pearson Education  
KW  - Concepts in Strategic Management and Business Policy
KW  - Strategic Managament 
N1  - DBH 
ER  -