TY  - BOOK
AU  - "Partha Sarathy,S, Balakrishna, A.V. "
TI  - Key Accounts Management : Concepts & Applications
SN  - 8131400824 
U1  - 658.812  
PY  - 2006/// 
CY  - Hydrabad 
PB  - ICFAI  
KW  - Key Accounts Management : Concepts & Applications
KW  - Customer Relationship management 
N1  - Tushar Jadhav 
ER  -