TY - BOOK AU - "CHATURVEDI, BRAJ MOHAN " TI - STRATEGIC MARKETING : CONCEPTS AND CASES SN - 81-7881-235-5  U1 - 658.4012  PY - 2003///  CY - Hyderabad  PB - ICFAI PRESS   KW - STRATEGIC MARKETING : CONCEPTS AND CASES KW - STRATEGIC MARKETING  N1 - DBH ; Shree ganesh 631/05-03-2005 ; 631/05-03-2005  ER -