TY  - BOOK
AU  - "SREENATH , KANUGOVI "
TI  - ADVERTISING : TRENDS AND CASES
SN  - 81-7881-157-X 
U1  - 659.1  
PY  - 2003/// 
CY  - Hyderabad 
PB  - I.C.F.A.I. PRESS  
KW  - ADVERTISING : TRENDS AND CASES
N1  - DYK ; I.C.F.A.I. UNIVERSITY PRESS 63/14-09-2004 ; 63/14-09-2004 
ER  -