INTERNATIONAL MARKETING : TEXT AND CASESINTERNATIONAL MARKETING : TEXT AND CASES"Cherunilam, Francis "creatortextxxMumbai Himalaya  2004 99997th monographicund
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393 P.  DYK LAXMI BOOK DEPOT. 743/29-09-2004  743/29-09-2004 01/04/2004-31/03/2005  "INTERNATIONAL MARKETING ENVIRONMENT, MNCs AND INTERNATIONAL BUSINESS, INTERNATIONAL MARKETING INTELLIGENCE, MARKET SELECTION, MARKET ENTRY STRATEGIES, INTERNATIONAL ORGANISATIONS,MARKET COVERAGE STRATEGIES, INTERNATIONAL PRODUCT DECISIONS, INTERNATIONAL PRICING, INTERNATIONAL DISTRIBUTION, INTERNATIONAL PROMOTION, EXPORT FINANCING, EXPORT RISK INSURANCE, QUALITY CONTOL AND PRE-SHIPMENT INSPECTION, TRADE IN SERVICES, TECHNOLOGICAL DEVELOPMENTS AND INTERNATIONAL MARKETING, INTERNATIONAL NEGOTIATIONS, TRADE POLICY AND REGULATION OF INDIA, EXPORT PROMOTION, TRADE AND BOP OF INDIA, EXPORT PROCEDURES AND DOCUMENTS, SOME ISSUES IN INTERNAITONAL BUSIENESS. " INTERNATIONAL MARKETING : TEXT AND CASESINTERNATIONAL MARKETING 4715  658.848 81-7866-912-9 100315