TY  - BOOK
AU  - "EAST , ROBERT "
TI  - CONSUMER BEHAVIOUR : ADVANCES & APPLICATIONS IN MARKETING
SN  - 0-13-359316-9 
U1  - 658.8342  
PY  - 1997/// 
CY  - London 
PB  - Prentice - Hall  
KW  - CONSUMER BEHAVIOUR : ADVANCES & APPLICATIONS IN MARKETING
KW  - Consumer Behavior 
N1  - DBH ; PRAKASH PUNJABI 2081/11-01-1999 ; 2081/11-01-1999 
ER  -