TY - BOOK AU - "KOTTER, PHILIP " TI - "MARKETING MANAGEMENT: ANALYSIS,PLANNING AND CONTROL" SN - 0-87692-354-6  U1 - 658.8  PY - 1985///  CY - New Delhi  PB - PRENTICE-HALL   KW - "MARKETING MANAGEMENT: ANALYSIS,PLANNING AND CONTROL" N1 - Tushar Jadhav ; -   ER -