TY  - BOOK
AU  - "AAKER, D. A MYERS, J. G. "
TI  - Advertising Management
U1  - 659.1  
PY  - 0000///0 
CY  - ENTICE-HALL 
PB  - PRENTICE-HALL  
KW  - Advertising Management
N1  - -  
ER  -