"Service Marketing : People,Technology,Strategy" (Record no. 480330)

MARC details
000 -LEADER
fixed length control field 00798nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100315s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8177584502 
040 ## - CATALOGING SOURCE
Transcribing agency ENGLISH 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 5595 
Classification number 658.8 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name "Lovelock, Christopher, Wirtz, Jochen, Chatterjee, Jayanta "
245 ## - TITLE STATEMENT
Title "Service Marketing : People,Technology,Strategy"
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Delhi 
Name of publisher, distributor, etc Dorling Kindersley  
Date of publication, distribution, etc 2006 
300 ## - PHYSICAL DESCRIPTION
Extent 594p. 
365 ## - TRADE PRICE
Price note Rupees 
Unit of pricing
Price amount 399.00 
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category
505 ## - FORMATTED CONTENTS NOTE
Miscellaneous information Tushar Jadhav 
620 ## -
-- "Service Products, Consumer, Service Delivery Process, Organizing for Service Leadership "
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title "Service Marketing : People,Technology,Strategy"
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing 
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title "Service Marketing : People,Technology,Strategy"
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dr. V. N. Bedekar Institute of Management Studies Library Dr. V. N. Bedekar Institute of Management Studies Library 09/27/2006 399.00   658.8 /LOV/WIR  5595  VPMBRIMS-5595  03/19/2010 03/19/2010 Book