"BASIC MARKETING: CONCEPTS,DECISIONS AND STRATEGIES" (Record no. 474889)

MARC details
000 -LEADER
fixed length control field 00592nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100315s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 154 
Classification number 658.8 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name "CUNDIFF, EDWARD W. STILL, RICHADR R. "
245 ## - TITLE STATEMENT
Title "BASIC MARKETING: CONCEPTS,DECISIONS AND STRATEGIES"
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc ENTICE-HALL 
Name of publisher, distributor, etc PRENTICE-HALL  
Date of publication, distribution, etc 1972 
300 ## - PHYSICAL DESCRIPTION
Extent "XI,627P  "
365 ## - TRADE PRICE
Price note Aus.Sch. 
Unit of pricing 1 
Price amount 17.50 
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0 
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source -  
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title "BASIC MARKETING: CONCEPTS,DECISIONS AND STRATEGIES"
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title "BASIC MARKETING: CONCEPTS,DECISIONS AND STRATEGIES"
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dr. V. N. Bedekar Institute of Management Studies Library Dr. V. N. Bedekar Institute of Management Studies Library 03/19/2010 17.50   658.8 /CUN  154  VPMBRIMS-154  03/19/2010 03/19/2010 Book