Services Marketing : Integrating Customer Focus Across The Firm

"Zeithaml, Valarie A., Bitner, Mary Jo "

Services Marketing : Integrating Customer Focus Across The Firm - 2nd  - Boston  Irwin MacGrow Hill   2000  - 620p. 

Tushar Jadhav 

0072312211 


Services Marketing : Integrating Customer Focus Across The Firm

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